Most women walk around in uncomfortable bras that not only don’t fit properly but are the entirely wrong size! Even worse, full-figured, full-busted women are often limited when it comes to selection, as very few stores offer beyond the basics in larger cup or band sizes. Thursday through Saturday, October 17-19, Bra~vo intimates of downtown Royal Oak will host Plush N Lush – a bra-fitting event exclusively tailored to Full-Figured, Full-Busted women. From fashion and basic bras to sports bras, swimwear, and shapewear, Bra~vo Intimates—recently voted #1 in Detroit for Lingerie and Plus-Sizes—has the largest selection in Michigan. “We are THE full-figured experts,” said Rebecca Aughton, owner of Bra~vo intimates. This fitting event will be held at Bra~vo intimates on 517 S. Washington Avenue in downtown Royal Oak.
“There is very little out there for fuller-figured women,” Aughton explained. “But there is absolutely no need for full-figured, full-busted women to struggle with their bras.” Plush N Lush is a fitting event specifically catered to full-figured women; Bra~vo intimates offers the latest colors, styles, and trends in over 140 sizes. “No grannie bras here…Regardless of your size,” said Aughton. “We offer the full-figured woman as many trends as other women typically see. This event is planned specifically with her in mind.”
Aughton and her team spend an average of 45 minutes to an hour with first-time customers, educating them on everything from how to put a bra on (yes, there’s a specific method) and what a bra should do, to how to wear a bra and care for it. The long-time expert bra fitter, who has worked directly with June Kenton (exclusive fitter to Queen Elizabeth II), opened Bra~vo intimates in 2001. Her mission? To equip women with great-fitting bras that will enhance everything they wear. Unlike other intimate apparel stores in the area who carry bras in the $100-150 range, Bra~vo intimates features bras that cost on average $55-65.
“It’s comparable to what you’d spend on a pair of shoes because, like footwear, bras are an investment in comfort,” Aughton said. “And they’re about supporting the investment you’ve already made in your clothes. Literally.”
Bra~vo intimates prides itself on the privacy offered to customers. And because no one at Bra~vo works on commission, there’s never any pressure to purchase – customers are left in the fitting room to decide on their own which bra(s) they want, and they’re likely to notice an immediate difference between their old bras and the selection at Bra~vo. “We fit to ensure support, which means comfort. These are not the kind of bras you’ll want to rip off the minute you get home,” Aughton said. This year, professional fitters from New York will also be available to offer their own unique expertise as well.
Attend Plush N Lush and receive a free gift with purchase, while supplies last. Bra~vo intimates is also hosting a Facebook giveaway! Like Bra~vo intimates on Facebook at https://www.facebook.com/bravointimatesbrafit and share our Plush N Lush post by October 11, 2013 for a chance to win two bra & panty sets!
Plush N Lush Begins Next Week! Walk-ins are welcome, but appointments are recommended & given first priority. Schedule yours through October 19th.
Thursday, Oct. 17 ~ 10 – 7
Friday, Oct. 18 ~ 10 – 6
Saturday, Oct. 19 ~ 10 – 5
For more information or to schedule an appointment, call 248-582-7286 or visithttp://www.bravointimates.com/the-plush-and-lush-event/.
For a sneak peak at Plush N Lush fashion, visit http://www.pinterest.com/bravointimates/